Indomie to Sustain Market Leadership

Dufil Prima Foods Plc, makers of Indomie Instant Noodles, the starring noodles marque successful Nigeria, has promised its teeming consumers improved marque offerings successful 2023. The institution is determined to leverage its goodwill and user restitution made imaginable done the accordant transportation of prime variants of the fig 1 household noodles brand.

Speaking connected the brand’s projections for 2023 during an interactive league astatine the firm caput bureau successful Lagos, the Group Corporate Communications and Event Manager, Dufil Prima Foods Plc, Tope Ashiwaju revealed that the marque is poised to surpass its achievements successful 2022. He said, “Our achievements successful 2022 and erstwhile years are mostly owed to our committedness to consistently present unrivalled prime products to our consumers and resting connected our oars has ne'er been an option. In our continued consumer-satisfaction thrust that has made Indomie a household name, we are driving towards reinforcing and positioning our brands successful the hearts of families crossed Nigeria.” 

Ashiwaju emphasised that DUFIL relies connected its highly technological probe and improvement (R&D) process to place consumers’ culinary needs and guarantee products are developed specifically to conscionable these needs with unmatched precision.

 “Indomie is the go-to marque for prime successful the noodles category, and nary different marque tin lucifer Indomie’s thrust for consumer-brand excellence some successful prime and taste.”